Agency: 360i (digital)
So, Oreo seems to have taken a somewhat political stand. Yesterday, Oreo posted this picture on it’s Facebook page, which was met with quitethe mixed reviews. Naturally, the brand expected backlash, yet I can’t help but admire its attempt to say something important and use social media as a way of expressing the brand personality and to engage with its fans. Sure, it’s a small gesture in the grand scheme of things, but at the end of the day, Oreo is just a cookie brand. And as such, this is a pretty bold statement.
So, to all the haters threatening to never eat another Oreo ever again…good luck. Because there’s a petition to get the rainbow Oreo into production.
Now, who’s got some milk?